What is Brand Purpose?
A great example of brand purpose is Dove. Dove is a company that manufactures soap products. It is now one of the top...
SOCIAL MEDIA 101: COMMENTING
Commenting on other profiles’ posts, and responding to your own comments, is super-important if you want to grow on I...
Use Social Media To Tell Your Brand Story
What Is Your Brand Story?
Despite the word “story,” a brand story is not a linear narrative. It isn’t even confined t...